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Leadership
Claudia Cohen
Communications Director
Claudia is a seasoned digital strategist and business developer with seven years of experience in global and domestic branding, marketing, and communications. She began her career at Lippe Taylor, where she excelled on the Digital, Paid, & Influencer team. In this role, she developed paid digital strategies, managed influencer campaigns, and crafted marketing strategies for clients such as Bayer, Citigroup, and Revlon.
Transitioning to Porter Novelli, Claudia played a dual role on the Digital + Paid Media teams, showcasing her expertise in executing paid digital strategies for brands like Eli Lilly and Bayer. Recognized for her contributions, she received a fast-track promotion and later joined the New Business team, where she project-managed large new business pitches and implemented modern processes. Claudia was an Account Manager at Algebra Media, focusing on influencer marketing to enhance brands' presence on YouTube.
She serves as the Marketing and Communications Director on the National Flight Training Alliance Board, advocating for the aviation industry.
Claudia holds a Bachelor of Arts in English from Lehigh University, with minors in Computer Science and Entrepreneurship. Outside of work, she enjoys flying planes, playing Padel, golf, and tennis. Claudia's career journey reflects her dedication to excellence, strategic thinking, and a proven record of accomplishment in digital strategy and marketing.
Rachel Steir
Creative Director
Rachel is a UX/UI designer and brand strategist who blends a background in marketing, event production, and operations with a deep expertise in crafting intuitive, visually compelling digital experiences.
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Rachel began her career as an Operations Coordinator at a global expert network in New York City, supporting twelve international teams with negotiation, scheduling, and event execution. She then joined the marketing and brand activation team at a leading Commercial Real Estate firm, where she spearheaded initiatives like developing an itinerary-based mobile app for the company’s top brokers’ overseas trip and producing multi-day conferences for 150+ attendees across the U.S. and abroad.
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During the pandemic, Rachel completed a UX/UI design certification, channeling her passion for curated experiences into user-focused digital products. She served as Head of Operations and Product at Lindy Live, a platform combating senior loneliness, where she designed and managed the app’s user experience in Bubble.io, ultimately securing a residency in Antler’s global technology start-up incubator.
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Since then, Rachel has built a freelance practice focused on designing high-conversion websites, interactive prototypes, and branded digital assets for clients in industries ranging from travel and hospitality to consumer goods and tech. She is fluent in Figma, Adobe Creative Cloud, and no-code tools, and regularly collaborates with developers to ensure design fidelity from concept to launch. Her work often bridges brand strategy, user flows, and visual design—bringing clarity, elegance, and functionality to every project.
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Rachel holds a B.A. in Psychology from the University of Michigan, with additional certifications in entrepreneurship and sales. Known for her creative problem-solving and empathetic approach, she thrives on translating complex ideas into seamless user experiences that both delight and perform.
About Our Agency
Our Mission
At Ad Hoc Hub, we are dedicated to empowering brands with impactful and innovative marketing strategies. Our goal is to elevate your brand, whether it's just starting out or already established, by focusing on creating meaningful outcomes. We believe that making a difference is the cornerstone of achievement, and we aim to deliver this commitment in every project we take on.
Between the inception and lasting legacy of your brand, we serve as your flexible integrated marketing solution. Partnering with you at every stage of your business journey, we collaborate to navigate and expand your business through strategic marketing and communication efforts. As entrepreneurs ourselves, we are committed to tackling your challenges and enhancing your brand's reputation alongside you.